Elliman’s Holly Parker Team Adds BHS Broker

Douglas Elliman’s top-ranking Holly Parker Team is adding a new member and chief executive officer.

Former Brown Harris Stevens agent Matthew Cohen is taking over the team’s day-to-day operations. Cohen will continue transacting as a broker, in addition to overseeing recruitment of agents from New York, the Hamptons and Florida.

While at Brown Harris Stevens, Cohen managed a team of three agents, one of which will join him at Douglas Elliman. According to the broker, he completed $62 million in sales last year and $70 million in 2021.

The Holly Parker Team has appeared in The Real Deal’s rankings of New York City’s top brokers in recent years. For 2022, the team placed 11th among the top resale brokers with $145 million in sales across 47 deals and 11th among the top new development brokers with $156 million in sales across 13 deals.

Earlier this year, the team onboarded David Juracich, a real estate investor and longtime partner of JDS Development’s Michael Stern. Juracich worked with Stern on 111 West 57th Street before pivoting to sales full time.

The team’s listings include two three-bedroom residences at The Plaza, asking $14 million and $13 million, as well as a seven-bedroom townhouse on the Upper West Side, with an asking price of $11.7 million.

Cohen, who has also led sales at new developments, last year worked with designers Gina and James de Givenchy to sell their four-bedroom apartment at the Gatsby on the Upper East Side for $4.4 million. He sold a $7.5 million home at 104 Wooster Street and a $6 million condo at 93 Worth Street.

“I’ve been doing this on my own for almost 12 years,” Cohen said. “I don’t have an ego. I’ve just always wanted to be a part of something big.”

Cohen added that he joined the team for the opportunity to mentor its other eight agents. He will be based out of the firm’s office at 690 Washington Street in the West Village.

A spokesperson for Brown Harris Stevens said the firm wishes him luck in his new role.