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Revealed: First rendering of Shvo’s 100 Varick St.

New resi tower planned for the site

Rendering of 100 Varick Street and Michael Shvo
Rendering of 100 Varick Street and Michael Shvo

Michael Shvo and Erez Itzhaki have remained tight-lipped about their project at 100 Varick Street in Soho, but thanks to the project’s first rendering, we can see that it will involve glass, glass and more glass.

A new teaser site, spotted by New York YIMBY, dubs the project Soho Tower, according to Curbed. Shvo, Itzhaki and their equity partners, Halpern Real Estate Ventures, Bizzi & Partners and Aronov Development bought the 20,000-square-foot assemblage site at 100 Varick Street for $130 million last January. YIMBY also spotted the first rendering on Itzhaki Acquisitions’ website.

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In June, demolition permits were filed for three existing low-rise structures on the site.

Shvo and partners closed on a $240 million development site at 125 Greenwich Street in the Financial District last summer, where they are planning a soaring condo tower. [NY YIMBY] — Tess Hofmann

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