Denise Rubin and her Yorkie are heading to Coldwell Banker.
Rubin, of the Denise Rubin Group, will bring her penchant for brightly colored high-end fashion, as well as Mercedes, her Instagram-famous pooch with 16,000 followers, to Coldwell Banker’s Aventura office. She was most recently with Berkshire Hathaway HomeServices Florida Realty in Aventura.
The longtime South Florida realtor who claims to have completed about $50 million in sales last year decided to leave after Berkshire Hathaway HomeServices merged its Florida Realty office into Berkshire Hathaway HomeServices EWM’s office in Aventura.
Rubin, who first came to Florida in 1979 from New York, said she was recruited by other brokerages in the area, but said she was attracted by the international reach of Coldwell Banker, which has 3,000 offices in 49 countries and territories.
“I prefer to be with a brand that is all over,” said Rubin. “All my clients, they say that is a good name. We spoke to someone in Mexico [and] they said, ‘Oh, Coldwell Banker.”
Rubin focuses on the high-end luxury condo and home market in Aventura, Sunny Isles and Bal Harbour area. She adds, however, that she lists properties from South Beach to Palm Beach.
In June, Coral Gables-based EWM Realty International joined the Berkshire Hathaway HomeServices network. It was a lateral move for EWM, which was purchased in 2003 by HomeServices of America Inc., the parent company of Berkshire Hathaway HomeServices.
In The Real Deal’s most recent ranking of top brokerages in Miami-Dade County, EWM was No. 1 with $1.49 billion in closed sales volume between September 2017 and September 2018.
Earlier this year, the Zeder team, led by Judy Zeder, left EWM to join the Jills of Coldwell Banker, and they are now known as the Jills Zeder Group.